Having trouble accessing certain content on your LG smart TV? Due to region-locks, you can only stream specific media if you are located in a specific country. This also applies to streaming apps on the LG Content Store, some might not be available in your region, limiting your viewing opportunities.
By using a VPN, you can change your LG smart TV’s IP address to make it appear in another country and access location-exclusive movies and TV shows without any barriers. Not sure how? In this guide, we will show you how to change location on LG smart TVs with the help of a VPN:
LG Smart TV Location Settings Overview
| Setting Name | What It Affects | How to Change |
|---|---|---|
| Broadcast Country | TV channels, regional broadcast rules | Settings → General → Location |
| LG Services Country | LG Content Store, app availability | Settings → General → Location |
| Time Zone | Time-based features | Settings → General → Time & Date |
| LG Account Country | Linked services and apps | Create/sign in with account from desired country |
Understanding LG Smart TV’s Region Locking
LG Smart TVs run on the webOS operating system. Like most smart TVs, they are region-locked to comply with content licensing agreements. This affects:
- App availability in the LG Content Store
- Streaming content based on IP geolocation
- Firmware and software update availability
Understanding these factors is key to safely and effectively changing the location.
Why Do You Need a VPN to Change Location on LG Smart TVs?
LG smart TVs come with pre-installed apps based on where you live, so certain streaming apps and content will not show up on the LG Content Store. Even if you install specific apps by changing your TV’s location settings, they might still block access by detecting your real IP address.
A Router VPN is the most effective way to alter your location on a LG smart TV without diving into complex settings or risking a factory reset. When you use a VPN to hide your TV’s IP address, it switches your location and enables you to access otherwise unavailable streaming services with ease.
In addition, you can enjoy a secure streaming experience with a VPN as it uses best-in-class encryption on your online traffic. This also allows you to get around your ISP’s throttling efforts, making it possible to watch the content you love in 4K and HD quality without interruptions like buffering.
Common Reasons Include:
- Accessing geo-restricted apps or content (e.g., BBC iPlayer, HBO Max)
- Moving to a new country and needing local apps
- Changing default language and time zone settings
- Getting early access to firmware updates.
5 Ways to Change Your LG Smart TV’s Location
LG smart TVs use WebOS, which does not natively support VPN apps. However, there are workarounds to set up a VPN on your LG smart TV and switch its location:
Method #1: Put a VPN on Your Router
Just follow the steps mentioned below:
- Check if your router model supports VPN functionality. Install VPN-compatible firmware like DD-WRT and FreshTomato if it does not.
- Open the router’s settings, look for the VPN tab, and enter the required details (PureVPN credentials, server address, protocol, etc.)
- Restart the router to apply your new VPN settings. Connect your LG smart TV to your router and you are all set!
Method #2: Create a VPN Hotspot
Just follow the steps mentioned below:
- Open the PureVPN app and connect to your preferred server location.
- Access your computer’s network settings and enable the hotspot feature.
- Connect your LG smart TV to your VPN hotspot and you are good to go!
Method #3: Using LG Account Region
Your LG account region affects the apps available in the LG Content Store. To change:
- Sign in to your TV using this new account.
- Log in at lg.com.
- Create a new LG account with the desired country during sign-up.
Method #4: Use a VPN-Supported Streaming Device
Just follow the steps mentioned below:
- Connect a Fire TV Stick and Apple TV (both have VPN support) to your LG smart TV using the HDMI port.
- Download and install the PureVPN app on your streaming device.
- Launch PureVPN and choose a server location from the list.
- Once connected, you can enjoy region-locked content on your LG smart TV!
Method #5: Change Location via Time Zone Settings
Sometimes, location can be indirectly set through the time zone configuration.
Steps:
- Go to Settings → All Settings → General → Time & Date.
- Set Automatic Time Zone to Off.
- Manually choose the correct time zone for your target location.
While this method doesn’t fully change your LG Services Country, it can fix time-based features and some location errors.
Method #6: Change Location on LG Smart TVs via Settings
You can switch the region or location of your LG smart TV by accessing the settings menu, but the steps can differ based on your specific model:
- Press the Settings button on your LG remote control.
- Select All Settings and then look for a section labelled General.
- Find Location or Location Settings to select your new location.
- Select the location you desire and confirm your new settings by restarting theTV.
Limitations and Considerations
- Some services (e.g., Netflix) block DNS/VPN IP ranges.
- Changing regions may void warranties or conflict with terms of service.
- Firmware updates may be region-specific and delayed.
- Your LG remote may lose compatibility with apps not designed for your region.
Country-Based LG Content Store Differences
Changing your location alters:
- App catalog
- System language and input options
- Available customer support
- Payment methods (for paid apps)
This can create incompatibilities if your payment method doesn’t match the store’s country.
Troubleshooting Region Switch Issues
Common Problems:
- App not available even after switching country
- TV stuck on previous region
- Streaming errors after DNS/VPN setup
Solutions:
- Reset LG TV to factory settings
- Clear cache/data via Settings > Support > TV Device Self-Care
- Reconfigure network settings
- Use PureVPN for smooth connectivity.
Frequently Asked Questions
Yes, LG smart TVs are region-locked as certain streaming apps and content are only available to viewers in some regions due to licensing agreements.
If you want to change your LG smart TV’s location, you can put a VPN on your router, create a VPN hotspot, or use a VPN-supported streaming device.
Yes. You will receive updates based on the region you select.
Possibly. Some apps may be removed if they are not available in the new country’s store.







